Digital Marketing Collaborations

Our sales and service teams are aligned.

Over-promising in the sales process will lead to failure. If the customer expects unrealistic outcomes from our digital marketing services, they will never be satisfied. We include members of our service staff in sales talks early on. We build strong client connections to ensure a smooth hand-off, fewer exaggerated promises or misconceptions about what it would be like to work with us, and a smooth on-ramp to begin the onboarding process.

We have a sound onboarding process.

While signing up a new customer is thrilling, it marks the beginning of a period of intense and stressful activity. Our digital marketing services staff must swiftly become familiar with the new client's business, industry, and competitors.

Because our digital marketing services staff were involved in the sales process, we're usually off to a good start, but there's still a lot more work to be done. In the early stages of an engagement, losing a client is common for every digital marketing company in West Haven, Connecticut. Thus, at Divine Designs and Consulting in West Haven, Connecticut, we examine every aspect.

We have a step-by-step onboarding procedure for all new businesses based on prior experiences, and we share it with every new client our digital marketing company signs up. During the onboarding process, it is best to err on the side of supplying too much information. This is because the customer must know that joining and collaborating with our digital marketing company is the right decision.

We schedule regular meetings and feedback sessions.

All our client interactions begin with a planning session, but as a digital marketing company, we sometimes struggle to maintain a consistent meeting schedule. Thus, we schedule frequent planning sessions from the start to check in, course correct and define future targets. These should take place at least once every quarter.

To track success more precisely, we divide the engagement into digestible portions. We solicit client feedback during (or before) these encounters. Getting frequent feedback from our customers allows us to gauge their moods and tailor our offerings to better meet their requirements. This way, no red flag indicating client dissatisfaction goes unnoticed.

We celebrate each success and small win.

Small wins and momentum are important in digital marketing. To keep our current clients in West Haven, Connecticut, we make sure they notice the tiny victories along the road. This might take different shapes, depending on the demands of our clients, but we develop means to track progress and reward successes.

Here are some examples of milestones we celebrate:

·        Launching of a newsletter

·        SEO services producing a No. 1 ranking in Google

·        Website traffic with 1000 organic visits

·        Client closing a deal using social media marketing materials

We make sure that the client can see the progress. Results from digital marketing services might feel like the ultimate long game at times so we help our clients keep track of their development.

We work with our clients to clearly define realistic goals.

Some of our clients have preconceived notions about inbound marketing, such as the belief that website traffic is the most crucial leading indicator of success. Sure, website traffic is crucial, but not the wrong kind of website traffic.

We perform the role of educator early on in any digital marketing services engagement. We set goals together and agree on which indicators are truly important for reaching their company objectives. We save our digital marketing specialist from an impossible effort by making our clients avoid the allure of vanity metrics – all while providing superior outcomes for our digital marketing services. 

Our processes help us deliver quality services.

Our clients in West Haven, Connecticut demand excellent service, and we must deliver. We must be skilled communicators who always keep our commitments to deliver digital marketing services and never drop the ball. This is why we created protocols and monitoring to ensure that nothing is overlooked.

What "soft deadlines" are required to ensure that a big delivery is completed on time if a deadline is approaching? How do we ensure that nothing is missed if part of our customer conversations is in Messenger, and others are in email? What happens if an online marketing specialist is on leave and a client needs something from him?

To provide complete digital marketing services, our staff are prepared to address these and a hundred other concerns. Good service is the result of meticulous attention to detail. Great planning and experience mean nothing if deliverables don't arrive on time.

We empower clients to reach their success.

During our early years, we toiled as a small digital marketing company in West Haven. Connecticut, dealing with all of the same issues. We eventually decided to take a different approach.

Instead of only providing deliverables for our clients, we gave them the plan and assistance. We switched our focus away from only implementation and incorporated business consulting and advising. As a result, we now have substantially higher profit margins, and our clients are getting far better outcomes. The impact on our digital marketing company was enormous.

As we worked on one issue, the others began to solve themselves. Because our customers were happy, our customer turnover rate decreased. Clients who were pleased with our digital marketing services referred us to others businesses in West Haven, Connecticut, and our overall customer base increased dramatically. Our profit margins increased, allowing us to compensate our personnel better, which reduced attrition.

The key to happy clients was to change our perspective. We developed procedures and processes along the road to provide great digital marketing services to our current client base in West Haven, Connecticut. We also continued to get more clients. The result? - More profit, more efficiency, and happier customers